4

3

2

1

0

Navigation

Very easy to navigate,  all links work, and menus are visible and clear

Generally easy to navigate, links work, menus visible

Not hard or easy to navigate and links work

Difficult to navigate in an organized way no visible menu or working links

Extremely difficult near impossible to navigate no links

Visual Appearance

Layout is clear and easy to follow, backgrounds and text work well together, colors are relaxed

Layout is generally clear and easy to follow, colors relaxed,  background fine, but overall visually boring

Layout can be followed and read but colors and text  clash

Layout hard to follow and  read,  confusing, colors, background, and text don’t work together, too bright or dark

Cannot read due to layout structure, background, color, and text

Graphics

Graphics are labeled, relevant to topic, and appropriately placed, sized just right

Graphics are relevant to topic, sized, and appropriately placed but are not labeled

Graphics relevant to topic but inappropriately placed  and sized

Graphics irrelevant to topic or missing

Graphics take away site “value,” hide text, or confuse and distract

Content

Content is well organized and structured, relevant, clearly explained, current, accurate, and credible

Content is well organized and structured, and relevant, but not clearly explained

Content not organized or structured well information all over the place

Lacks organization, content is dated not accurate or credible

Little to no clear content and site purpose not known

Mechanics

Language is professional and suitable to the audience , grammar used correctly, site needs little or no editing

Language is more informal and site shows minor grammatical, punctual, and spelling errors

Use of slang or technical terms that’s not suitable to the audience and many grammatical, punctual, and spelling errors

Needs major editing for grammatical, punctual, and spelling errors, too much use of inappropriate language for intended audience

Content is unreadable due to language and extensive errors in grammar and spelling

4

3

2

1

0

Cost

Cost is affordable and not over $50

Cost is affordable but over $50

Cost is neither affordable nor expensive

Cost is expensive

Cost is unreasonable

Usability

Extremely easy to use and implement, operates on many systems, compatible

Easy to use but only operates on one or two systems

Generally not easy or hard to use but takes time to master

Difficult to use and implement, not very compatible  

Impossible to use without lots of tech support

Support

Tech support is quick, effective, and provided through multiple working avenues such as phone, email, and online chat support

Tech support is effective and only provided through email only

Tech support is provided but doesn’t always work

Tech support is slow and ineffective

No tech support provided

Appropriate  for Audience

Follows principals of learning, matched to instructional level  of students yet challenging, appropriate vocabulary, and engaging   

Matched to instructional level of students yet challenging, appropriate vocabulary, but lacks the ability to engage students

Vocabulary not suitable to audience, too challenging or too easy for the instructional level of students

Not engaging and instructional level is mismatched

Fails to follow principals of learning 

Description

Description of product  is relevant, concise, and clearly  explained with lots of  examples

Description of product  is concise and relevant but does not give many examples

Description of product is too short or too long containing irrelevant information, not clear and no examples

Product is not clearly explained in a concise manner

Little to no description of product

Navigation

Visual Appearance

Graphics

Content

Mechanics

Discovery Education

4

4

4

4

4

PBS Teachers

4

3

4

4

4

Cost

Usability

Support

Appropriate for Audience

Description

Rocky Mountain Learning Systems: Academic Fitness Middle School V2 from Weekly Reader

4

4

3

4

4